CommLaw Group
Took Jonathan Marashlian’s LinkedIn from a quiet profile to a visible authority asset, generating 238K impressions, 81K unique members reached, and 4x higher daily visibility in under 7 months.
Services:
LinkedIn Ghostwriting + Personal Branding
Industry:
Telecom Law / AI Compliance
Timeline
7 Months
View LinkedIn Profile
The Challenge
Before working with Targo, Jonathan Marashlian had deep authority across telecommunications law, regulatory compliance, and AI-related legal issues, but his LinkedIn presence was not yet reflecting that expertise at scale. His profile had a low baseline of activity, VisionAI’s presence needed more visibility, and there was a clear opportunity to turn Jonathan’s experience, interviews, webinars, and industry perspectives into consistent thought leadership.
LinkedIn activity was not matching Jonathan’s level of expertise
Profile positioning needed to better support visibility and conversion
VisionAI-focused ideas needed to be repurposed into a stronger company presence
Content needed to balance legal authority, AI relevance, and a human voice
The Solution
We built a structured LinkedIn content system around Jonathan’s authority in telecom law, compliance, AI, and founder-led storytelling. The work included profile optimization, weekly content drafts, performance reporting, webinar promotion, repurposed VisionAI content, and a more reliable review workflow to reduce friction around approvals.
The strategy focused on translating Jonathan’s real-world experience into content that felt human, credible, and timely. We combined AI and legal commentary, telecom regulatory insights, personal stories, and event-driven content to build both personal authority and awareness for CommLaw Group and VisionAI Consult.
The Result
In under 7 months, Jonathan’s LinkedIn presence moved from low baseline activity to a consistently visible, engagement-generating system. During the Targo period, his content generated 238K total impressions compared with 46K before Targo, while average daily impressions increased from 296 to 1,143.
The growth was not only driven by one viral post. Even with the March viral spike removed, baseline average daily impressions still more than doubled compared with the pre-Targo period, showing that the improvement came from a stronger content system rather than a one-off moment.
238K total impressions during the Targo period
81K unique LinkedIn members reached
4x increase in average daily visibility
Average daily impressions increased from 296 to 1,143
3,915 total social engagements
3,760 reactions generated
711 comments generated
223 link engagements generated
102 saves generated
70 LinkedIn sends generated
16,259 total followers
14% year-over-year follower growth
55K impressions from the top-performing viral post in March 2026
Over 66% of followers held Senior, CXO, Director, or VP-level roles



