Amplify AI
Built Dan Cone’s LinkedIn presence into a compounding authority asset, generating 353K+ impressions, 194K+ members reached, and 335% follower growth in one year.
Services:
LinkedIn Ghostwriting + Personal Branding
Industry:
B2B Tech / AI Sales
Timeline
12 Months
View LinkedIn Profile
The Challenge
Before working with Targo, Dan Cone knew LinkedIn was important to Amplify AI’s growth strategy, but his presence lacked the consistency, positioning, and volume needed to support the business properly. His content was not yet creating enough awareness, trust, or qualified conversations with the senior B2B technology buyers Amplify wanted to reach.
Inconsistent posting limited momentum
LinkedIn presence did not fully reflect Dan’s voice or authority
Content was not clearly supporting inbound and outbound lead generation
Profile assets needed to be optimized for credibility and conversion
The Solution
We rebuilt Dan’s LinkedIn presence around a repeatable personal brand and content system. The work included ghostwritten posts, profile optimization, stronger positioning, lead-magnet strategy, regular reporting, and content angles built around Dan’s 37 years of tech sales experience.
Instead of only writing posts, we helped turn Dan’s ideas, stories, and market perspective into content that built trust before prospects ever entered a sales conversation. Over time, the messaging became tighter, more authentic, and more directly connected to Amplify AI’s offer.
The Result
Within the first full year, Dan’s LinkedIn presence became a measurable authority and pipeline asset for Amplify AI. His content generated 353,722 total impressions, reached 194,267 unique LinkedIn members, and helped grow his follower base by 335% compared with the previous year.
The audience was not just larger; it was highly relevant. Dan’s follower base skewed toward CXOs, founders, CEOs, co-founders, and senior decision-makers across software, technology, and IT services.
353,722 total impressions generated
194,267 unique LinkedIn members reached
335% follower growth versus the prior 365-day period
9,832 total followers by year end
3,212 total engagements across the year
18,040 impressions on the top-performing post
Over 40 meetings attributed as a byproduct of people seeing and engaging with the content
